Print Marketing for Summer: Materials That Make an Impact
As summer approaches, it’s the perfect time to take a fresh look at your marketing materials. Whether you’re preparing for seasonal promotions, outdoor events, trade shows, or just trying to keep your brand presence strong during the slower summer months, now is the time to refresh your print marketing for summer.
From eye-catching signage to custom promotional items, the right print materials can help you cut through the noise and keep your audience engaged. Here are five impactful ways to prep your print strategy before summer heats up:
1. Branded Signage That Pops
Summer events bring foot traffic, visibility opportunities, and a chance to connect in-person. Large-format signage like banners and posters are great tools for grabbing attention at community events, conferences, or even outside your storefront. If you need inspiration, check out our Signage & Wide Format Portfolio.
2. Direct Mail That Makes an Impression
There’s still nothing quite like a well-executed direct mail campaign. Summer offers a natural moment to reconnect with customers through seasonal promotions, event invitations, or service reminders. Consider using direct mail services to get your message in hand—literally.
3. Promotional Products with Seasonal Appeal
Branded merchandise is even more effective when it’s functional and timely. Think: water bottles, sunscreen packets, fans, or tote bags. These items are perfect for giveaways and events, and you can browse our Promo Products catalog to find ideas that match your brand.
4. Updated Collateral That Reflects Where You Are Now
Has it been a while since you refreshed your business cards, brochures, or sales sheets? Summer is a good time to review and refine. Our graphic design and creative support teams can help give your materials a fresh new look that reflects your current branding, services, and message.
5. Custom Finishing for Extra Impact
Want to go the extra mile? Finishing touches like die-cutting, spot UV, or foil stamping can take a basic piece and make it feel high-end. It’s a small investment that can make a big impression—and with our printing services, we’re equipped to help you get it just right.
Plan Ahead for a Smoother Summer
Getting ahead of the rush ensures you’ll have everything you need, when you need it. Whether you’re preparing for a trade show, launching a campaign, or just want to keep your materials fresh and relevant, summer is a great time to reset your print strategy.
How ImageSet Can Help
At ImageSet, we specialize in helping businesses of all sizes get their print marketing for summer in shape with high-quality print, mail, signage, and promo solutions. From design to delivery, we make sure your materials are on point and on brand.
Learn more about About ImageSet, contact us at info@imageset.com, or visit us on Facebook, LinkedIn, or Google Reviews.
